Shape Markets, Earn Rewards!
Join SG NielsenIQ Consumer Panel today and receive 🎁 400 welcome points as a gift immediately
By participating in the NielsenIQ Consumer Panel, you will earn valuable points by scanning your purchases, which you can then redeem for gift vouchers or cards from your favorite stores.
1
Apply
Register by completing a quick survey.
Once submitted, further information will arrive to your email box in just a few minutes – please check the spam.
2
Sign In
Download the app and Login with your email address.
Once done, you will unlock your household profile found under the ‘Survey’ tab to better understand what influences your household shopping behaviours and needs.
3
Scan
Keep scanning all food, groceries and personal care products purchased for household consumption from everywhere by everyone in the household, including those bought by other household members, from overseas, online or items received/bought from/for others.
Weekly activity streaks will unlock additional bonuses each month and accelerate your rewards!
4
Enjoy!
Once you have enough points, you can redeem them from a wide selection of vouchers to choose from.
The longer you participate in the app, the more rewards you’ll be able to unlock – apply now!
Expected Weekly Activity
Voucher Brands
And over 100 more!
About Data Collection
NielsenIQ Consumer Panel is a consumer research entity; in short: we show the world what consumers like YOU want, by representing them worldwide!
To fairly represent Singapore consumers across various household geographies and socio-demographics, we analyse each application through sign-up survey.
Please rest assured that we priorities the security of your personal information and keep it confidential at all times.
Additionally, we collect contact information, such as phone number, email and address, for secure logins, assistance and deliverables. P.S. we don’t like spam calls either. More details below:
Recent Testimonials
“Got today our first voucher and love it! 🤩 We’re household of 2 and since we shop often points built up rather quickly.
My dad used to do it with this manual scanner and I remember we got a few home electronics for free like that. Now all is digital but also much quicker which is amazing.”
Social Media Comment
“I love it! Simple, effective. Scan everything with or without barcodes. The points build up very quickly if you do it a few times a week like me. A few surveys from time to time add points. Anyway thanks to NielsenIQ Panel! I hope to stay with you for a long time.”
Play Store Review
★ ★ ★ ★ ★
“I have been on the panel years, I love it. So do my grandchildren. They fight over who’s doing it if they are here. Had some brilliant gifts with my points. Had TV last time. Need another one now. Now it’s done with your mobile it’s even better. Thank you for having me all these years must be getting on for 22 years.”
App Store Review
★ ★ ★ ★ ★
“I’ve been with NielsenIQ for a while and I have found it fascinating & incredibly helpful when deciding where to shop & which items I choose to buy from each retail 🧐 It definitely opens your eyes to discrepancies between one company & another”
Play Store Review
★ ★ ★ ★ ✩
About Us
Showing the World what YOU want
NielsenIQ is a global leader in marketing, consumer, media, and online intelligence. With headquarters in New York, USA, and a presence in about 100 countries, we provide insights to manufacturers, retailers, non-profits, and governments about consumer intelligence. Learn more at niq.com.
As an active member of the NIQ Consumer Panel, YOUR participation plays a crucial role in shaping consumer trends. Your preferences help determine which products appear on shelves not only today but also in the future.
Together, we can influence the product industry to become more sustainable, responsible, and aligned with evolving consumer demands.
In addition to points for regular scanning, you can access other rewards to recognize your active participation!
