Your Everyday Choices. Your Lasting Impact.
Joining the NielsenIQ Consumer Panel means more than just scanning your shopping – it means becoming part of a community that helps shape the future of products, and shopping experiences. Your voice matters, and your participation makes a real difference.
Earn Rewards for Everyday Actions
Every time you scan your purchases – whether from the supermarket, bakery, gas station, or pharmacy – you earn points. These points can be redeemed for vouchers from popular retailers.
Influence What’s on the Shelves Tomorrow
Your shopping habits help brands and retailers understand what people really want. By participating, you help:
- Improve product quality — from taste to packaging
- Support fair pricing — based on real consumer behavior
- Shape new innovations — that reflect real-life needs
Your shopping trip today could shape tomorrow’s trends. Every time you scan your purchases – whether from the supermarket, bakery, gas station, or pharmacy – you earn points. These points can be redeemed for vouchers from popular retailers.
Be Part of Something Bigger
We’re building a panel that reflects the diversity of real life — and that means we’re always looking for different types of households. Whether you live alone, with family, or in a shared home, your perspective matters.
As society evolves, so do our research needs. That’s why we invite you to take a short eligibility survey to see if you can join.
What Our Panel Members Say
“I never thought scanning my groceries could make such a difference. I’ve earned gift cards and even saw a product I gave feedback on hit the shelves!”
— Ana
“It’s easy, rewarding, and I feel like my opinion actually matters. Plus, the rewards are a great bonus!”
— João
“Being part of the NielsenIQ Panel makes me feel connected to something bigger. I’m helping shape the future of shopping.”
— Carla
Trusted, Secure, and Easy to Use
- No cost to join
- Flexible participation — scan when you shop
- Secure and anonymous data handling
- Backed by NielsenIQ’s 90+ years of research expertise
Ready to Join?
Make your everyday moments count. Join thousands of households already making an impact — and get rewarded for it.